Schalke to transform Berger Feld into an open community space – new experience centre by the VELTINS-Arena to begin with
From training ground to vibrant meeting place: FC Schalke 04 is transforming Berger Feld into an open community space for supporters, local residents and visitors alike. The first visible step in this initiative is the start of construction work on a new experience centre located close to the VELTINS-Arena and Auf Schalke eG tower. At a site visit on Wednesday (24/6), FC Schalke 04 CEO Matthias Tillmann and Sebastian Buntkirchen, director of fan culture and responsible for brand and fan experience, presented the club’s strategic ‘Schalke Experience’ project as well as plans for the long-term development of the space.
